It doesn’t always happen, but it does – right after we decide to check the status of our websites in Google’s Webmaster tools, we find crawl errors and more specifically the dreaded 404 Page Not Found error, and we don’t like it.
Search engines don’t like 404 errors either
If you don’t know why the search engines don’t like 404 errors, read on!
Take this scenario as an example: a user decides to open their browser and search Google for ladies shoes, they perform the search and find a whole list of search …